It can even be a good idea to include a catchy headline on your resume or social media profiles. Instead of manually scouring LinkedIn and job descriptions for keywords to put in your headline, Jobscan automates the process by scanning your LinkedIn headline against multiple job descriptions you’re interested in. Jobscan then provides missing keywords, actionable tips, and real examples from other similar users. These headline examples can help inspire you to come up with creative ideas. Jobscan’s LinkedIn Optimization tool analyzes your LinkedIn headline for free. Need specific ideas for your LinkedIn headline? Type in exactly what they need to know before anything else. Look to your most influential peers for some ideas. Think about who you want looking at your profile and appeal directly to them in your headline. This 111 character headline expands on the skillset and specialization and adds specific hard skill keywords that a recruiter or other user might search for on LinkedIn.Ĭan recruiters find you based on your headline? Jobscan’s LinkedIn Optimization tool analyzes your headline to see whether or not it contains the right keywords for your job interests and industry. Web Developer at Jobscan | Full Stack Engineer | Front End Specialist | HTML5, CSS3, Bootstrap, JQuery, PHP For example, the default headline could be expanded to read: There is plenty of room to include additional details and keywords that help you stand out and show up in more search results. For example: “Web Developer at Jobscan.” With 120 characters to work with, relying on the default LinkedIn headline is a wasted opportunity. LinkedIn Help Center (2017)īy default, LinkedIn creates your headline based on your current job title and company. If you want your LinkedIn account to be a way that people discover you… place an emphasis on keywords. LinkedIn has since removed practical information from their headline help page, but previously made the importance of keywords clear: “If you want your LinkedIn account to be a way that people discover you or your company, you’ll want to place an emphasis on keywords - words which people will search for on LinkedIn and that will show up on search engines.” Not only should your LinkedIn headline portray you as a credible member of your industry, it should also contain strategic keywords that help you appear higher in LinkedIn searches. It’s also one of the most important fields for LinkedIn’s search algorithm. Whether it’s being viewed by your business contacts or a recruiter, your LinkedIn headline is key to making a positive impression and explaining exactly what you bring to the table. Not only does it stretch across the top of your profile page, it also introduces you on newsfeed posts, the “People You May Know” section, and LinkedIn job applications. Your LinkedIn headline is one of the most visible sections of your LinkedIn profile. From Jobscan blog by Jon Shields 13 January 2021
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